Posts by LeanSum

SCAMPER away now! Start up your innovation

Out of creative juice? Need help coming up with innovative ideas? Want to brainstorm off the scale? Well, SCAMPER then!...

Using the kano model - assessing customer satisfaction

The Pleasures of Delighting Customers

One of the biggest pillars to support a growing business are your customers. Understanding your customers, that is, understanding their...

Is your start up too fat? A lean startup method summary

An Introduction to the Lean Start Up Method   Wasted time. Wasted energy. Wasted resources. Broken dreams. These are the...

Succeeding at Business: Find the three golden eggs

Many factors will come into play in your quest for world domination. However, three key components underpin the success of...

Providing Value- Desires and Needs

I discuss the importance of solving problems in another article. Overarching this is the topic of ‘value’. Perceived value is...

Providing Value – Solving Problems

You wake up one day with a brilliant idea in your mind. The idea sinks inside your head and before...